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Бизнес и экономика

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На страницах Icons of Russia собраны иконы стиля, символы и культовые бренды России: от Эрмитажа до Тетриса, от Фаберже до портрета Ленина, написанного королем поп-арта Энди Уорхолом. Эта книга представляет собой одновременно и арт-альбом, и...

For undergraduate and graduate courses in IT/IS Project Management. Information Systems Project Management operates from the assumption that organizational project management is a complex team-based activity, and that various types of technologies...

Автор: F. Mark,Valacich Joe,George Joey,

The 4th edition of the International Management textbook covers the basics of international business and explains broad international practice of strategic and operational managerial decision-making in light of the challenges peculiar to Russian...

Автор: С.Э. Пивоваров,Л.Г. Тарасевич,М. Рахматов,

A management consultant and baseball reporter claims everything one needs to know about management and business can be learned from baseball. Angus is an award-winning manager and a member of the Society for American Baseball Research.

Managing Knowledge-Based Initiatives from Pilot to Enterprise Deployment shows practitioners how to take their successful knowledge management pilot programs and to successfully expand them throughout the organization. Keeping the unique challenges...

Автор: Land Stacy,

"Professional English in Use: Finance", the latest exciting addition to the bestselling "English Vocabulary in Use" titles, is suitable for intermediate to advanced students (B1-C2). "Professional English in Use: Finance"...

Автор: Я. Маккензи,

You’re investing in Salesforce.com for one reason: to drive major performance improvements across your entire organization. Salesforce.com® Secrets of Success will help you do just that. Drawing on his experience with dozens of deployments, author...

Автор: T. David,

Using case studies and real-life examples of his "six thinking hats", de Bono shows how each of us can become a better thinker through deliberate role-playing.

A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely...

This updated third edition examines the risks of project finance deals as a step-by-step handbook and reference for professionals.

Many of the best brands today are of geek pedigree, powered by the technologies, traits and trends of the ascendant digital channel. Amidst the decline of mass marketing, push marketing tactics have been superseded by new forms of influence. These...

Автор: Kelly Mooney,N. Rollins,

The authors show that the A3 report is an effective tool when it is implemented in conjunction with a PDCA-based management philosophy. They also discuss why the process leading to the development and management of A3 reports is at least as important...

A guide for any average Joe or aspiring C.E.O., "Z.E.O." illustrates how the lessons learned from zombies and zombie films can be applied to further a professional career, increase personal and corporate wealth, and harness the tools to...

Книга "Английский для бизнеса. Переговоры по телефону" предназначена для тех, кто имеет повседневные деловые контакты с партнёрами: предпринимателей, референтов, переводчиков. В ходе ежедневных телефонных переговоров им необходимы навыки...

Автор: Д.в. Скворцов,